Abeo Lite Campaign
Design for the Abeo Lite Campaign. The goal was to create a central image that could be used in-store, online and on actual packaging. The image needed to conceptually illustrate the lightness of the shoe, and from this the any idea came about, along with the marketing headline “Let Nothing Weigh You Down.”
Tools:
Adobe Photoshop
Adobe InDesign
Skills:
Photo Editing
Photo Compositing
Packaging Design